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This web page shop.how-to-make-jewelry.com states the following, "Precious Metal Clay Firing Supplies." Our analyzers saw that the webpage stated " Precious Metal Clay Texture Sheets." The Website also said " The Best in Online Metal Clay Supply. Also known as Precious Metal Clay or PMC, or Art Clay both are brand names has been around for a few years now and its loads of fun since you can now make your own precious metal findings, charms, and beads almost as easily as forming objects out of plasticine. Of course, its a litte more involved than that. I also have separate resource pages for kilns." The website's header had bead and jewelry supply as the most important optimized keyword. It is followed by jewelry supply, wire jewelry supplies, and jewelry making supplies which isn't as highly ranked as bead and jewelry supply. The next words shop.how-to-make-jewelry.com used was how to make jewelry.